A melhor forma de pedir ao ChatGPT é dar papel, tarefa real, contexto, restrições, formato de saída e regra de revisão. Para imagens, ele deve montar o brief antes da geração no Vogue AI.
TL;DR
- Comece pelo uso, canal e detalhes que precisam continuar reconhecíveis.
- Peça perguntas de esclarecimento antes do prompt final.
- Defina corte, referência, regra de texto, proporção, luz e ordem de revisão.
- Reescreva prompts fracos em blocos estáveis para Vogue AI.
- Gere no Vogue AI e corrija apenas a maior falha visível.
Um bom prompt para ChatGPT é um contrato de resposta
Um bom prompt para ChatGPT é um contrato de resposta: papel, contexto, tarefa, restrições, exemplo e regra de iteração.
| Part | What to give ChatGPT | Image prompt example |
|---|---|---|
| Role | The expert lens it should use. | Act as an image creative director. |
| Context | The product, audience, channel, and goal. | This is for a product page and launch post. |
| Constraints | Ratio, reference, text policy, fixed details. | 4:5, no text, preserve product shape. |
| Example | The structure or style of answer you need. | Return one prompt plus one review checklist. |
| Iteration rule | How it should revise after a result. | Change only the largest visible failure. |
Workflow
Transforme a ideia em prompt com: brief, perguntas, confirmação, prompt estruturado, geração e uma correção prioritária.
| Step | ChatGPT instruction | Result you want |
|---|---|---|
| 1 | Ask clarifying questions before writing. | Missing context appears before the prompt. |
| 2 | Write one structured image prompt. | A paste-ready production brief. |
| 3 | Create channel variations. | Product, campaign, and social versions. |
| 4 | Diagnose the first generation. | One visible failure named clearly. |
| 5 | Revise one control. | A comparable second prompt. |
Copyable prompts
The public prompt blocks stay in English so they remain copyable in ChatGPT and Vogue AI.
- Act as an image creative director. I need a [channel] visual for [product or subject]. Ask me up to three missing questions first. Then write one production-ready prompt with subject, context, composition, lighting, style, reference-image instructions, aspect ratio, and a first-result review checklist.
- Rewrite this weak image prompt into a controlled Vogue AI prompt: "[paste weak prompt]". Keep the goal, remove vague filler, add concrete subject details, camera/framing, material or wardrobe, lighting, output rules, and one sentence explaining what to inspect after generation.
- Create three prompt variations for the same visual brief: one product-page version, one campaign-poster version, and one social-feed version. Keep the core subject stable, change only composition, channel ratio, background, and energy level.
- Use this uploaded image as reference. State exactly what the reference must control: [face identity/product shape/UI hierarchy/palette]. Then write a prompt that changes only [background, lighting, wardrobe, camera angle, or mood] while preserving those fixed details.
Reference-image handoff
- Say what the reference controls.
- Say what may change.
- Name what to inspect first after generation.
- Do not rely on style words to preserve identity.
Prompt variations
- Keep subject and fixed details stable.
- Change one channel variable at a time.
- Label each version by job, not by mood.
- Save the version that solved the visible failure.
Worked example
Weak request
Make a cool ad image for my jacket, cinematic and premium.
Better ChatGPT request
Act as an image creative director. Turn this into a Vogue AI GPT Image 2 prompt for a 4:5 launch visual. Ask only if product material, audience, or fixed logo placement is missing. The prompt must include subject, composition, lighting, reference-image handoff, no-text rule, and a review checklist.
Why it works
Transforme a ideia em prompt com: brief, perguntas, confirmação, prompt estruturado, geração e uma correção prioritária.
Mistakes and fixes
| Mistake | Fix first | Avoid |
|---|---|---|
| Prompt is vague | Add audience, channel, subject, and output format. | More impressive adjectives. |
| Result ignores identity | Add reference handoff and fixed details. | Changing style before identity is stable. |
| ChatGPT answer is too broad | Specify answer format and ask for one prompt. | Asking for a long brainstorm first. |
| Revision gets worse | Change one control only. | Rewriting the whole prompt after each result. |
Model choice
- Use GPT Image 2 for close instruction following and reference-sensitive image prompts.
- Use Nano Banana for fast visual branches after the brief is stable.
- Use Midjourney when mood and stylized exploration matter more than exact structure.
- Keep the ChatGPT brief stable before comparing models.
FAQ
Qual é a melhor forma de pedir ao ChatGPT?
Dê papel, contexto, tarefa, restrições, formato e regra de revisão.
Como pedir prompts de imagem?
Peça um brief com assunto, composição, luz, estilo, referência, proporção e revisão.
ChatGPT deve gerar ou escrever o prompt?
Use ChatGPT para estruturar e gere no workspace de imagem adequado.
Por que meus prompts são genéricos?
Faltam público, canal, detalhes fixos, regras de saída ou formato exemplo.
Qual o tamanho ideal?
O suficiente para tarefa e restrições, sem adjetivos vagos sobrando.
ChatGPT melhora um prompt ruim?
Sim, quando você informa a falha e pede uma correção focada.
Onde entra o Vogue AI?
Para executar, escolher modelo, anexar referência e comparar resultados.